Whiskey has gained immense popularity across India, with both premium international and Indian brands being favored for their rich taste and affordability. The evolving preferences of the urban middle class, along with rising incomes, have further fueled the growth of the whiskey market. Local whiskey brands and the rising demand for premium blends have deepened India's love for whiskey.
According to a news report, McDowell's is the top-selling whiskey in India, recording 31.4 million cases sold in 2023. The brand has consistently maintained its top position. At number two, Royal Stag saw a 3% sales increase, reaching 27.9 million cases. Despite a 6% decline, Officer’s Choice remains third, with 23.4 million cases sold in 2022.
For more updates on India's whiskey market, you can check out the Latest news in Hindi to stay informed about the evolving trends and brand rankings.